by Gregg Paul
The ARCA Midwest Tour presented by SCAG Power Equipment and Lester Buildings is proud to announce a partnership with JRI Shocks naming JRI as the official racing shocks of the ARCA Midwest Tour.
Brannon Earnest with JRI Shocks believes that the ARCA Midwest Tour is a natural place to be.
“I chose the ARCA Midwest Tour because of its strong presence in the upper Midwest and the level of professionalism the tour displays through communication and their website,” said Earnest. “I also feel that with major events like Lacrosse and Milwaukee the Midwest Tour guarantee’s JRI a large volume of media coverage.”
JRI’s involvement with the ARCA Midwest Tour will be a major factor for the 2013 racing season.
“JRI Shocks will be the official shock company of the ARCA Midwest Tour for 2013,” said Earnest. “JRI Shocks will have a trackside support vehicle at several of the races including Toledo, Madison, Milwaukee and LaCrosse as well as a representative at all other events. JRI will provide contingency awards for each race as well as 2 product certificates at the 2013 banquet.
JRI Shocks, known as “The New Era In Racing Shocks” is leading the way in shock design for the short track racer. With multiple adjustment options and increased frequency response JRI Shocks can produce unmatched grip and consistency to the racer.
During each event for the 2013 racing season, JRI Shocks will give away a $100 merchandise certificate as well as $100 cash. JRI Shocks will also give away two complete sets of four shocks at the season ending banquet. These shocks are valued at $3,400 per set.
ARCA Midwest Tour Vice President Steve Einhaus discussed the impact that JRI will have on the season.
“It is very clear that JRI has brought an amazing product into the short track racing market after seeing the success that Travis Sauter had in 2012,” stated Einhaus. “They are on their game and when they approached us to be a part of the contingency program I thought it was a very good reflection on the tour. We look forward to many years together and can’t wait to get the new era started.”
Be sure to follow the ARCA Midwest Tour on Facebook (midwesttour) and Twitter (@midwesttour).
To learn more about the Automobile Racing Club of America Midwest Tour, log on to arcamidwesttour.com. For questions call the ARCA Midwest Tour office at (630) 212-6022 or Tim Olson at (612) 327-5831 or Steve Einhaus at (262) 729-4111 or e-mail Tim Olson at tim@arcamidwesttour.com or Steve Einhaus at steve@arcamidwesttour.com.
The ARCA Racing Series presented by Menards has crowned 30 ARCA national champions in 60 seasons since 1953, and has toured over 200 race tracks in 26 states since its inception. The series has tested the abilities of drivers and race teams over the most diverse schedule of stock car racing events in the world, visiting tracks ranging from 0.375 mile to 2.66 miles in length, on both paved and dirt surfaces as well as a left- and right-turn road course in its most recent season. Founded by John and Mildred Marcum in 1953 in Toledo, Ohio, the Automobile Racing Club of America (ARCA) is recognized among the leading sanctioning bodies in the country. Closing in on completing its sixth decade after hundreds of thousands of miles of racing, ARCA administers over 100 race events each season in four professional touring series and local weekly events.
